puente: your bridge to the hispanic consumer

Located in the geographical center of the United States, our Kansas City, MO headquarters is in easy reach of clients and resources. We work in the obvious Hispanic markets and are tuned into the emerging markets across the country. The Puente client base ranges from major brands to start-ups and new product launches. As your Hispanic consultant, Puente can help you pinpoint growth opportunities and bring together the ideal portfolio of resources to succeed.

consulting

Hispanic Market Education
Company Preparedness
HR/Staffing Guidance
Community Engagement
Corporate Partnerships
Product Development/Optimization
Customer Relations

marketing

Market Prioritization (AHORA Index)
Consumer Research
B2B & B2C Research
Marketing Strategy
Media Planning/Buying
Product Launches
Event Marketing

Creative

Messaging
Creative Strategy
Cultural Adaptations
Transcreation
Broadcast Production
Web, Mobile, Social Media
Bilingual Campaigns

Norberto (Rob)
Ayala-Flores

After more than a decade managing general market campaigns for one of the top-ten independent advertising agencies in the country, Rob founded Puente Marketing and Advertising in 2003 to focus on the growing Hispanic market.

Our Team

At Puente, we help companies across the U.S. understand their opportunities with today’s multicultural America, particularly the Hispanic market.

Today, the Latino culture has such a great influence on so many aspects of life in the U.S. such as food, music, entertainment, sports, celebrations, fashion, and language. The richness of all these aspects of Latino life helps blend people and communities in a way that embraces the fullness of daily life.

NORBERTO (ROB) AYALA-FLORES

NORBERTO (ROB) AYALA-FLORES

Account Management

United States/México
Veronica Mateus ulreich

Veronica Mateus ulreich

Account Management

Ecuador
Samuel Albis

Samuel Albis

Creative Collaborator

Colombia

Puente Hispanic Consulting
Steve Wood

Steve Wood

Strategist

United States
Puente Hispanic Consulting
Maria Flores

Maria Flores

Account Management

United States/México
Alberto Alfonso

Alberto Alfonso

Media Planner and Buyer

United States/Puerto Rico
Gonzalo López Martí

Gonzalo López Martí

Creative Collaborator

Argentina
José Huguez

José Huguez

Creative Collaborator

Cuban-Puerto Rican/United States
Jorge Duarte

Jorge Duarte

Research Data Analyst

Peru

FREE Latino Culture booklet

Learn about Latino culture in your market. Review our snapshot of the Kansas City Hispanic market. You may well be surprised by the growing opportunity in this Midwest city . . . and yours.

All Things Latino in Kansas City booklet