by Veronica Ulreich | Dec 12, 2023 | Uncategorized
Peacock TV released a Facebook ad using lines and visuals from Shrek (in English and Spanish) to come up with a unique bilingual and bicultural clip. My initial reaction? It caught my attention, drew a smile and had me sharing it with my friends, bilingual/bicultural...
by Martina Ramirez | Oct 27, 2021 | Uncategorized
“We are interested in reaching the Hispanic market – can you translate these for us?” We get this often by companies who have developed an interest in the booming Hispanic market and feel like the natural first step is to get their English materials and put them in...
by Norberto Ayala-Flores | Jul 14, 2020 | Uncategorized
If one thing is clear as we start 2019, it’s that America is changing. According to a Claritas report (registration required), in the United States today, there are 131 million multicultural Americans, making up 37.5% of the U.S. population, with Hispanics...
by Norberto Ayala-Flores | Jul 14, 2020 | Uncategorized
This was our 1st logo and tagline when we opened in 2003. Since Puente was founded, it’s been our mission to be a bridge to all those seeking to better understand the growing U.S. Hispanic market and the opportunities and rewards of engaging with this enormous segment...
by Norberto Ayala-Flores | Jul 14, 2020 | Uncategorized
On January 20, 2020, Macmillan published the novel “American Dirt,” by Jeanine Cummins. Battled over by many publishers, it was positioned to be one of the tentpole books of the year. On January 21, Oprah announced it as the selection for her book club. Time magazine...
by Norberto Ayala-Flores | May 28, 2020 | Uncategorized
How much do you know about Kansas City’s Hispanic Market? By now you may have heard about our project All Things Latino in Kansas City, an informational booklet about, well, Latinos in Kansas City. At Puente Marketing we’re all about helping our clients engage with...
