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Target Markets

Hispanic Women

From Mothers to Businesswomen
As we meet with clients in various industries from healthcare, to finance, to education, to retail and everything in between, more often than not, we find ourselves with a primary target of the Hispanic female. And it only makes sense, as the Hispanic woman fills an important role in the Hispanic household […]

By |March 2nd, 2015|Blog, Culture, Target Markets|0 Comments

Hispanic Millennials

A Growing Influence
The term millennial, a member of Generation Y, characterizes someone born between the early 1980s and late 1990s. Described as confident, self-expressive and open to change, millennials are creating their own unique identity for themselves. Yet their identity, distinctive as it may be, is helping shape American culture as well. Millennials are more […]

By |January 27th, 2015|Blog, Hispanic marketing, Target Markets|0 Comments